To reach your year-end fundraising goals, learn how to best tell your story via social media. In the ever-evolving world of multimedia storytelling, it’s hard to know which platform will best convey social impact, inspiration, education, or just plain entertainment. This intermediate workshop will provide insight into various media platforms, their main use and how to leverage the uniqueness of each to provide a comprehensive and immersive mission-driven narrative for your organization. In the workshop, participants will take an upcoming campaign of their choosing (year-end giving, special event, general-operating fundraising, mission education/information) and develop a plan to implement it, using storytelling techniques, uniquely on: Facebook, Twitter, and Instagram.
Time: 9 am – 12 noon
Facilitators: Abbie Tykocki, Burlington Telecom; Becky Holt, COTS
Location: Chandler Center for the Arts, Randolph, VT